Cookie Policy
Last Updated: March 14, 2026
This Cookie Policy supplements our Privacy Policy and explains how Vik-Immo BV (“Vik-Immo”, “we”, “us”) uses cookies and similar technologies on this website. Cookies help us keep the site working, understand usage patterns, and (when you choose) support advertising measurement and relevance.
Vik-Immo is based in Belgium at Nachtegalendreef 17, 2280 Grobbendonk, Belgium. If you have questions about this policy or your preferences, you can contact us at [email protected].
1) What cookies are
A cookie is a small text file stored on your device (computer, phone, tablet) when you visit a website. Cookies can be “session” cookies (deleted when you close your browser) or “persistent” cookies (kept for a defined period or until you delete them). Cookies can also be “first-party” (set by our site) or “third-party” (set by service providers we use).
In addition to cookies, some measurement technologies work without storing classic cookies, such as pixel tags and similar scripts. These can collect event data such as page views, referral information, and conversion events. Where this policy refers to “cookies”, it includes these related technologies when they serve a similar purpose.
2) Why we use cookies
- Essential operation: to keep the site stable, maintain basic session continuity, and store your cookie preference choice.
- Analytics (optional): to understand which pages are visited, how long people stay, and which content is most useful, so we can improve navigation and clarity.
- Marketing (optional): to measure advertising performance and avoid showing irrelevant ads, including conversion attribution and remarketing.
You control whether optional categories are enabled. Essential cookies are always active because the website cannot function properly without them.
3) Cookie categories used on this website
Essential cookies (always on)
These cookies are required for core functionality, such as remembering that you have made a cookie choice. They do not require consent under EU rules because they are necessary for the service you request (the website) to operate.
- Session continuity: helps keep the site stable during navigation.
- Consent storage: stores the preferences you select in the cookie banner or settings panel.
Analytics cookies (optional)
Analytics cookies help us understand usage in aggregate—for example, which pages are viewed most often, typical navigation paths, and whether a page loads reliably. On this site, analytics cookies activate only if you opt in via the cookie banner or cookie preferences. If enabled, our analytics configuration is designed to reduce identification risk (for example, using IP anonymization where available).
Typical retention for analytics data is 14 months, which supports year-over-year comparisons without keeping data longer than necessary for improvement work.
Marketing cookies (optional)
Marketing cookies support advertising measurement and relevance. If you opt in, these tools may help us understand whether an ad led to a visit or inquiry, and may support remarketing (showing follow-up ads) or audience modeling (such as lookalike audiences). Marketing cookies activate only if you opt in.
Marketing cookies can be set by providers such as Google and Meta. They may receive event data such as page views, conversion events, and cookie identifiers. We do not permit these providers to use site data for their own independent commercial purposes.
4) Cookie table
The table below lists cookies commonly used in the categories described above. Some cookies may appear only if you opt in to the related category. Cookie names can vary slightly by configuration, but the purpose and category remain the same.
| Name | Purpose | Category | Type | Retention |
|---|---|---|---|---|
| _site_session | Site session continuity | Essential | First-party | Session |
| cookie_consent | Stores your consent choice | Essential | First-party | 12 months |
| _ga | GA4 user identifier | Analytics | Third-party | 2 years |
| _ga_XXXXXXXXXX | GA4 session state (10-char GA4 ID) | Analytics | Third-party | 2 years |
| _gcl_au | Google Ads conversion linker | Marketing | Third-party | 90 days |
| _fbp | Meta Pixel browser identifier | Marketing | Third-party | 90 days |
| _fbc | Meta Pixel click identifier | Marketing | Third-party | 90 days |
5) Third-party providers
If you opt in to analytics or marketing cookies, third-party providers may set or read cookies and process related event data. Common providers used in advertising and performance measurement include:
- Google LLC (Google Analytics 4, Google Ads, Tag Manager)
- Meta Platforms (Meta Pixel and related measurement tools)
- Cloudflare (security and delivery; may process IP-based threat signals)
These providers may process data outside Belgium and outside the European Economic Area, depending on their infrastructure. Where required, appropriate safeguards are used as described in our Privacy Policy. We do not sell personal data.
6) How to manage cookie preferences
You can control cookies in several ways:
- Cookie preference panel: use the “Manage cookie preferences” link in the footer to review and update your choices.
- Browser controls: most browsers allow you to delete cookies, block cookies, or alert you when cookies are being set. Blocking essential cookies can cause parts of the site to stop working.
- Provider opt-outs: you can also use provider tools, such as the Google Analytics opt-out add-on and advertising settings pages.
Provider tools and settings
- Google Analytics opt-out browser add-on
- Google Ads settings
- Meta ad preferences
- Your Online Choices (EU)
7) Changes to this Cookie Policy
We may update this Cookie Policy when we change cookie usage, add or remove providers, or adjust how preferences are offered. If changes are material, we will provide a clear notice on the website. The “Last Updated” date at the top of this page shows when the current version took effect.
8) Contact
For questions or requests related to cookies and privacy:
- Controller: Vik-Immo BV
- Address: Nachtegalendreef 17, 2280 Grobbendonk, Belgium
- Email: [email protected]
- Phone: +32 14 70 84 63